As the year winds down, we’re looking back at our most popular blog posts this year. If you’ve missed any of them, perhaps the end of 2021 will provide time to catch up!
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Our Top 5 Blog Posts of 2021
Insulation Institute Blog
Posts Categorized: Marketing
3 Pandemic Housing Trends to Watch
3 Pandemic Housing Trends to Watch
As the COVID-19 pandemic enters its second year, the virus continues to impact housing trends in America. While white-hot housing demand and the increase in construction prices are making headlines, there are other interesting trends shaping the current U.S. housing market that are worth noting. This week, we examine three.
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Our Top 10 Blog Posts of 2020
At the Insulation Institute, we aim to deliver the most useful educational content on energy efficiency and best builder practices for our readers. Here are the topics that proved to be the most highly ranked among our loyal readers this year. If you missed any of these, let’s hope the slower pace as we wind down 2020 will offer you a chance to review our reader favorites.
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Award-Winning Builds…Even at the Low End
For the second time in three years, North Carolina Builder Shawn Jessup has won a U.S. Department of Energy (DOE) Housing Innovation Award. While Jessup’s scale may be small, at two to three builds per year, he is in high demand. S.D. Jessup Construction fields constant requests from potential customers in Raleigh, NC and other areas more than two hours away from their Pilot Mountain, NC base. Insulation Institute reached out to Jessup to get the scoop on his formula for constructing award-winning homes.
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Four Tips to Own Digital Marketing
M/I Homes is the thirteenth-largest builder in the nation and a leader in the home building industry. As a mid-level production builder with a superior quality reputation, the company unabashedly embraces digital marketing to relate to and attract new buyers. The ability to deliver fresh, appealing and visual content to draw customers is an art perfected by Marketing Manager Web Platforms Will Duderstadt, who guides the company’s Internet marketing, online content and lead generation activities. Duderstadt is also a sought-after speaker, brand strategist and digital influencer. Even with that full plate of responsibilities, he took the time to speak recently with Insulation Institute to offer guidance on four things builders can do better to connect with buyers they hope to attract.
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Top 5 Blogs of 2017
As the year ends, we thought our subscribers would be interested in our top five blog posts of 2017. While we write about a wide range of topics related to residential building, our blogs about proper installation and air sealing were among the most popular. If you’ve missed any of these, perhaps the holiday slowdown will provide a minute or two to read them.
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